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B2B marketers say 85% of higher quality content contributed to their company's success | Content Marketing Institute  

March 11, 2019   |   Share on Twitter  |  Source:   Content Marketing Institute

66% of marketers saw a rise in lead generation by spending six hours per week in social media  

Jan 18, 2019   |   Share on Twitter  |  Source:   SMExaminer

53% of marketers agree email is the most effective B2B lead generation strategy  

Nov 12, 2018   |   Share on Twitter  |  Source:   Statista

B2B Companies Who Blogged more than 11 Times Per Month  

Aug 23, 2018   |   Share on Twitter  |  Source:   Hubspot

On an average, 28 percent of the total marketing budget will be assigned to content marketing in B2B companies  

July 11, 2018   |   Share on Twitter  |  Source:   Content Marketing Institute

93% of shoppers’ buying decisions are influenced by social media  

June 21, 2018   |   Share on Twitter  |  Source:   Ironpaper

60% of people have started using voice search within the last year  

May 30, 2018   |   Share on Twitter  |  Source:   MindMeld

Visual content is more than 40 times more likely to get shared on social media than other types of content  

Apr 13, 2018   |   Share on Twitter  |  Source:   HubSpot

78% of B2B buyers use case studies when researching purchases  

Feb 19, 2018   |   Share on Twitter  |  Source:   DemandGen

The average reader only spends 37 seconds reading an article or blog post  

Feb 9, 2018   |   Share on Twitter  |  Source:   NewsCred Insights

The North America Digital Marketing Software Market would witness market growth of 12.1% CAGR during the forecast period (2017-2023).  

Jan 19, 2018   |   Share on Twitter  |  Source:  ResearchAndMarkets.com

Out of 14 categories of marketing activity, 65% of marketing leaders intended to increase their budgets on digital advertising  

Jan 3, 2018   |   Share on Twitter  |  Source:  Gartner

38% of marketers in North America plan to increase their B2B content marketing budget by 2018  

Dec 29, 2017   |   Share on Twitter  |  Source:  Statista 2017

CMOs will spend nearly $119 billion on Digital Media  

Dec 19, 2017   |   Share on Twitter  |  Source:  Forrester

B2B purchasers are almost 50% more likely to buy a product or service when they see personal value in it  

Nov 30, 2017   |   Share on Twitter  |  Source:  Google & CEB Report

90% of customers go to a company’s website first, before calling or emailing  

Nov 16, 2017   |   Share on Twitter  |  Source:   Huffington Post

Infographics are liked and shared on Social Media 3X more than any other type of content  

Oct 25, 2017   |   Share on Twitter  |  Source:   Planner

Users who are retargeted to are 70% more likely to convert  

Oct 18, 2017   |   Share on Twitter  |  Source:   HubSpot

81% of millennials check twitter at least once per day  

Oct 02, 2017   |   Share on Twitter  |  Source:   WordStream

25% of B2B marketers don’t know their lead conversion rate  

Sep 27, 2017   |   Share on Twitter  |  Source:   digital.com

In The U.S., 61% Of Adults Says They Approve Of Labor Unions, The Highest Percentage Since 2003  

Sept 1, 2017   |   Share on Twitter  |  Source:  Gallup

73% of millennials prefer emails for business communications as it is “part of the everyday life”  

Aug 8, 2017   |   Share on Twitter  |  Source:  Adestra

The open rate of segmented email campaigns is 14.32% higher than non-segmented campaigns  

July 24, 2017   |   Share on Twitter  |   Source:  Mailchimp

Almost a fifth of companies (24%) purchase email lists  

July 20, 2017   |  Share on Twitter  |   Source:Experian

Email has an ability many channel don’t; creating valuable, personal touches – at scale  

July 17, 2017   |   Share on Twitter  |   Source: David Newman

Email with social sharing buttons increase click through rate by 158%  

July 14, 2017   |   Share on Twitter  |   Source: Sarv Resource

75 percent of Gmail users now access their emails on mobile devices  

July 13, 2017   |  Share on Twitter  |  Source:TechCrunch

On average, B2B marketers allocate 28% of their total marketing budget to content marketing  

July 7, 2017   |   Share on Twitter  |  Source: Content Marketing Institute

SMEs Online Presence: 59% don’t have website for their business. 22% have no online presence  

July 6, 2017   |  Share on Twitter  |  Source:  Godaddy & redshift research small business survey

The number of email users worldwide is forecasted to rise to 2.9 Billion users by 2019  

June 28, 2017   |   Share on Twitter  |  Source:  Statista

Automated email message have 70.5% higher open rates and 152% higher click-through rate then “Business as usual” marketing messages  

June 23, 2017   |   Share on Twitter   |  Source: EPSILON

42% of B2B marketing professionals state that a lack of quality data is the biggest barrier to lead generation  

June 20, 2017   |   Share on Twitter   |   Source:  BrightTALK

Tradeshows and events are the second most effective tactic in the marketing mix, after the company's website  

June 19, 2017   |   Share on Twitter   |   Source:  Forrester Research

42% of marketers do not send targeted email messages; only 4% use layered marketing.  

June 17, 2017   |  Share on Twitter  |  Source:  MaketingProfs

Insurance industry has the highest commercial Email with 94% utilizing this channel  

June 15, 2017   |  Share on Twitter   |  Source:  DMA

48% of marketers plan to add YouTube to their content strategy in the next year  

June 13, 2017   |  Share on Twitter  |   Source:  Hubspot

89% of Marketers say that Email is their primary channel for lead generation  

June 8, 2017   |   Share on Twitter   |  Source:  DMA