Why Enrich CRM Data?
Many organizations that have acclimatized various CRM applications often encounter challenges where a high level of ambiguity persists between the sales and marketing teams as they face difficulties finding the right data at the right times. While the lack of clarity about the role and responsibilities of the sales and marketing personnel could be a reason, duplicate records, incomplete lead data, and obsolete and inaccurate information add to the confusion.
Blue Mail Media can save you from this chaos. We provide CRM Data Enrichment Services where we scrutinize your CRM data and remove all redundancies that hinder your daily sales and marketing operations.
CRM Data Enrichment Solutions By Blue Mail Media
- Duplicate data entries are removed
- Complete CRM data is cross-checked and verified with millions of verified and accurate records in our data repository
- Correct and updated information is added in case of missing records
- Wrong or outdated information is renewed
- Wide-ranging data fields are cross-checked and corrected with our large pool of industry, location, geography and target audience specific databases.
Enrich Your CRM Data to Keep the Client Relationship Active and Glowing
Blue Mail Media has been a renowned name in providing customized B2B email and mailing lists and qualitative data appending services. Our CRM Enrichment services can radically support your sales and marketing teams in the lead generation process. We maintain a rich directory of decision makers from all industry verticals and keep our data repository up-to-date to help marketers with high-quality marketing data. We are backed by a devotion to supreme quality data, deep industry expertise, and powerful technology to keep your database fresh, accurate, and reliable at the same time.
Signs you are suffering from poor CRM data
CRM or Customer relationship management systems offer a great way to target sales and marketing activities around customer interests and build strong communication with them. But often, CRM data is plagued with specific issues, including:
- Missing information from files.
- Outdated records.
- Stale records.
These irregularities in your CRM data can negatively impact your business by leading to missed opportunities, wasted time, and emails not converting.
Thankfully, you don’t need to suffer from the consequences of insufficient CRM data. Blue Mail Media’s advanced CRM data enrichment services continuously refresh, enrich and verify your CRM data to achieve fresh, complete, and accurate data on your target and ABM accounts.
What do Blue Mail Media’s CRM data enrichment services entail?
CRM data enrichment entails combining the internal CRM data with an external data source to build an enriched and more effective profile about your existing and potential customers. The result is several immediate and long-term benefits, like – higher conversion rates, better segmentation, better lead scoring, effective personalization, and more targeted campaigns.
Blue Mail Media’s step-by-step approach to data enrichment
We make it easy to refresh your CRM data and keep it fresh and potent on a regular schedule. These easy steps make the regular upkeep of your CRM data pretty simple.
- First, we analyze how outdated and irregular your CRM data is.
- In the next step, you choose your enrichment options and enrichment schedule.
- Once you have made a choice, we dynamically refresh, enrich & reverify all your data as per the schedule of your choice.
The result is immaculate data that helps you experience an immediate shift in your results.