How to Boost Delivery Rates with Verification & Validation [White Paper]
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You can measure the achievement of your email-marketing campaign by the number of subscribers you have raked at the end of the day. Subscribers are members who respond to your marketing mail and have replied or interacted to your emails at least once. Your efforts will be a failure if the recipients have not interacted with your marketing email.
Email verification and validation is part of the larger effort to ensure your emails reach qualified recipients and to check if email addresses are deliverable. It bolsters the quality lead generation.
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