Data forms a priceless asset for any business. But, that does not mean having a database with a large number of record is sufficient for business growth. You must also cleanse the database always so that you can perform data analytics well and reap maximum benefit out of it. Did you know that data experts […]
Category: How To?
How To Jump Into The Business World?
Starting a business of our own is a dream of many people on this earth. If you are one among them or if you have already started one, and struggling to achieve the desired result, then fret not. You are at the right place. We have sorted out ten smart tips that help you to […]
How To Repurpose Your Content In B2B Marketing?
The intense belief of B2B marketers in the efficacy of ‘content’ has now reached to the never-ending peaks where 2 million blog posts are written every day (MarketingProfs). Content has become an imperative medium that lets you speak to your significant prospects more than any other marketing channel. 86% of B2B marketers are using content […]
B2B Marketing: How to Reach Key Decision-Makers?
If you are a marketer operating in the B2B space, reaching out to the C-Level Executives and professionals who directly or indirectly influence the purchases of your target businesses is one of the most challenging tasks. Engaging with key decision makers is not easy as there are multiple gatekeepers and junior level executives that you […]
How Live Chat Helps You in Your B2B Lead Generation Efforts
Live chat is a usual feature in most B2B websites these days. The feature allows marketers to communicate directly with visitors who are visiting a particular web page and know their exact requirements and concerns. It is undoubtedly one of the most efficient ways to generate leads as it enables customers to get a clear […]
How to Create a Unified Marketing Communication Strategy?
Clarity of communication is the most important essence of any marketing activity. With the advent of multiple platforms and modes of communication, customers interact with a brand in several ways. This makes it imperative for brands to maintain a unified customer experience across all platforms and ensure that customers are conveyed the right message at […]
